![]() The first couple of years were pretty tough as there were hardly any sales and we had to beg people to host the Fruityloops demo on their servers (thanks Maz!). It was also around this time we came up with the idea of Lifetime Free Updates for the program, that existing customers should get the latest version of the software for free. This turned out not to be a problem as people went WILD about it and sucked our servers dry (downloading the demo) a few days after the launch. When he dropped it on our machines it was a simple, MIDI-only step sequencer that we were having trouble placing in our existing product range, leaving us scratching our heads on how to market it. He had the idea of merging both into a step sequencer, so he started developing FruityLoops. Meanwhile, Gol was being drawn into the music scene by applications such as Hammerhead and Rebirth 338. It really shows off Gol’s coding and visual skills. You can check out a ‘Speed Run’ here on YouTube. Sadly, this was the same time that games were all going 3D and so it went unnoticed. We decided to use Gol’s talent for something better and asked him to develop a platform game, Eat This. It was a little gruesome then but mild by today’s standards, causing the rapper Ice-T to shout: “This game beats drugs!”… after playing it for like half an hour on our booth at a show in Las Vegas. Gol’s first game for us was Private Investigator. We immediately saw his talent and convinced him to come and work for us. The most important part wasn’t the win, but the fact we met a 19-year-old developer called Didier Dambrin (known as Gol by our customers).ĭidier not only won 1st prize in the ‘Game’ category but the overall ‘Grand prize’ too. As we didn’t have a lot of cash to spare we reworked an existing game, mailed it in, and won 1st prize in the multimedia category. In 1995, IBM held the “Da Vinci” contest where 1st prize included color laptops (which cost about $8000 back then). When and how did your relationship with Gol begin? Is he still an active part of Image-Line? As you mentioned, I also came across Didier Dambrin (Gol) while researching Image-Line. – From developing video games to building the most sought-after DAW – that’s impressive. While developing EatThis, a 2D platformer, Gol also created Fruityloops, which was a midi-only step sequencer at that time. As this got some traction we hired Didier/Gol (more about that later). What drew you to the music industry? And how long have you been in the business? How did Image-Line come to be? Could you share with us the story behind its creation?īeing bored doing financial (stock trading) software, Frank Van Biesen and I started a little gaming business doing (adult) video games. Before getting into what Image-Line and zplane have accomplished together, let’s start with some background about you. With zplane and Image-Line collaborating on a few projects, we talked to Jean-Marie Cannie, the company’s founder, to find out more about the progress they’ve made over the last few years. Additionally, Image-Line has developed a DJ mixing software called Deckadance, which has been quite successful. Despite initial marketing difficulties, FL Studio (formerly known as FruityLoops) by Image-Line has become the world’s most popular digital audio workstation.
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